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GEO Glossary

llms.txt

Term from the world of AI visibility – explained simply by the GeoTrova team.


Definition

Text file in the website root that explains a site's structure and most important content to AI crawlers – the robots.txt equivalent of the AI era.

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In depth

What the llms.txt does

The llms.txt is a text file in the website's root (similar to robots.txt) that gives AI systems a curated overview: what does this website offer, which content matters, which facts apply? The llmstxt.org standard is young. The file is quick to set up and bundles your most important content and facts in a machine-readable way – whether AI systems actually use it, however, is not proven. A ready-made file for your domain is generated for free by the llms.txt generator.

How to build a good llms.txt

Structure in Markdown: a short description of the site, then annotated links to the core pages, plus citable fact sentences (prices, scope of services, differentiators) with clear numbers. Being current matters: outdated prices in the llms.txt otherwise end up in AI answers. GeoTrova uses an llms.txt itself – you can look at ours at geotrova.com/llms.txt as an example.

Frequently asked questions
To be honest: there's no proof so far that llms.txt improves visibility in AI answers – no major AI system has officially confirmed support for it. The file costs little and does no harm. Anyone who promises you more visibility because of it is selling you something.
No – Schema.org markup stays important for machine-readable individual pages. The llms.txt adds the curated overall picture at site level.

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